OMG played a key role in the Houston market launch of Sir Davis American Whiskey, a brand co-founded by Beyoncé. By executing high-impact mobile advertising campaigns, including trailer wraps, and strategic city-wide promotions, we created strong brand awareness leading up to the Christmas NFL game halftime show, where Beyoncé performed.

Our impressions and mobile analytics indicated significant engagement and audience reach, solidifying Sr Davis as a premium whiskey brand in Houston’s competitive market.

In 2022, C&S Insurance Group launched a non-profit health initiative to provide free health screenings in mobile clinics to uninsured neighborhoods. With the goal of increasing access to healthcare and promoting early detection, the campaign successfully converted leads into action. Since its launch, the Save a Life Health Tour has screened over 2,000 individuals and provided 4,000 uninsured individuals with health coverage. Through strategic mobile advertising, targeted outreach, and data-driven lead nurturing, C&S Insurance Group has transformed lives while expanding their client base.

How it works

We design and execute the perfect advertising route based on your target audience.

GPS Tracking

Gain insights into where your ads are most effective with real-time location tracking and audience movement analysis.

Data & Engagement

Measure how many people see your ad, how long they engage, and where they interact most.

Demographics

Understand audience segments based on age, gender, income level, and interests to optimize future campaigns.

Retargeting

Re-engage viewers who have seen your billboard by showing them ads on social media, Google, and other digital platforms.